Rather they can do more harm than good (yes, the costs of employee churn and turnover, when people look behind the nice talk and walk away, are substantial) – especially when they are put in place without changing methods, principles and paradigms of an organization. You may just end up with another round of underused tools …

Sure, tools can be change facilitators and they cam shift the internal organizational culture, but it’s also clear that social software implementation efforts need substantial support, resources, leadership time and energy (and, yes, external consulting sometimes) – installing tools is only the easiest and cheapest part.