Will you be the internal evangelist of the year ?

I already noticed you about the enterprise 2.0 adoption council, a community dedicated to best practices exchange between “internal evangelists” (those who spent their day fighting within their enterprise to make things happen). In order to pay a tribute to the hard work of these people, Susan just lanched the internal evangelist of the year award. A nice way to highlight their efforts and work and enhance the image of a passionate person (and of the concerned company too…).

This is one more good reason to join the council and share your achievements (and how you did it). You can also refer someone who you think is desserving the award.

Enterprise 2.0 and Human Capital Management to support strategy

As we saw in a previous post, since human, information and organization capital support all the processes that create value, the question we have to answer is whether all these things we put in this “big bag” called enterprise 2.0 can help developing this pool of value. Or to make it clearer : in which way a company can rely on enterprise 2.0 to achieve its goals.

I’ll start with a warning : when saying enterprise 2.0 I’m talking in a broad sens, which also includes management practices and culture in addition to the tools. I don’t believe in the tool-centric definition that reduces a company to the tools it uses and forget its rules, its people, its culture, its history.

I’ll also add that what I say is “how can enteprise 2.0 help” : in no way I’d think that enteprise 2.0 would be self-sufficient. What we’re talking about must be used together with many existing things.

So let’s start our first step : human capital.

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Creating a corporate memory is about telling stories

I really believe conversations are key to capturing tacit knowledge, best practices,  all those things that are parts of the individual’s patrimony and can only be captured an harnessed by stimulating individual memories through conversations, since they are the most accessible form of knowledge.

Hence the necessity to provide the organization with tools that make those open discussions and their stimulation possible, just as their capitalization.

Most often, when I talk about conversations it’s about best practices, knowledge transfer, everything that can suport the business function and I think there’s nothing more to say on this point, but this note from Scott Monty made me think of another dimension that would really fit with the idea of “corporate memories”, going beyond pure business to adress corporate culture purposes. [Read more...]

Capturing knowledge is a permanent activity

Capturing knowlegde was often a failure since it was considered as a task by itself and not an “on the flow” activity.

People were asked to take tame to give information, which didn’t work the reasons everybody knwos. What counts is organizing a real time information capture, that’s to say integrated in people’s day to day job in order to make it painless.

The first track that has to be explored is to shift existing flows to tools that make capitalisation, sharing and reuse possible. No additional workload for individual but a gain at the organization scale, as I already said here.

At a first glance, it’s seems to fit perfectly for exchanges about day to day best pratices.

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Best practices are not the best : it’s those that work

Now that transfert of best pratices is at the center of companies’ concernes, old habits seem to be a real barrier.

How are things done ?

The best solution brought to a problem within the company (and sometimes at competitor’s) is identitied and implemented. Easy, isn’t it ?

But there’s a snag. Since activities are not as repeatable as they were, similar consequences may have totally different causes. Global solutions reach their limits and it’s obvious than a contextualizes issue needs a contextualized answer. Because of different social context, of different cultures, of differences in the relationship with one client, the same solution won’t apply in Paris, New York or Beijing.

Problem : if it’s impossible to find a one and only solution, how to implement a different solution for each issue ? At this time we realize that a best pratice is the best only when we consider the context.

The solution is to make a wide range of solutions available and chose the one which is the best in a specific situation. Better, to focus not only on the answer but on the way people thought to built it. And allow exchanges that will make the transfer possible, taking the context into account, which is the specific characteristic of peer to peer learning. That means identifying not only solutions but also the people who put it at work.

The end of “one size fits all” solutions may turn the often failing mechanism of best practices transfert into a social learning mechanism. And implementation into discussions.