Tag: Communication
Customer relationship
While Businesses try to improve resilience, what about customers ?
Summary : with constantly moving markets and fickle demanding customers, organizations should improve their resilience. But customer...
Customer relationship
Is measuring online influence bad for customer service ?
Summary : now that lots of tools exist to measure online influence (or whatever we think it...
Customer relationship
Do you need a brand strategy on the social web ?
Summary : the presence of brands on the internet is a major concern for businesses entering the...
Intranets and digital workplace
Welcome to communication departments 2.0 (or social com’ depts)
Summary : with new generation intranets coming in the workplace, many departments will have to redefine their...
Customer relationship
How to keep the humane side of moments of truth in online customer relationship
Summary : even if social media are a good means to make the humane side of the...
Software & Tools
Google + : an enterprise tool ?
Summary : Can Google Plus become a major player in the enterprise software field ? It will...
Web & Usages
First steps with Google + : a not that social broadcasting tool
Summary : Google + burst into our lives with a lot of noise. This omnipotent killer application...
Human resources
Is your organization good at multiplexing ?
Summary : Knowing who should drive and own social media in the organization is a recurring question....