Bertrand Duperrin's Notepad

Thoughts on management, HR, social networks…and enterprise 2.0

" The most successful companies are those that think jointly technological change, work design and the changes in internal social relationships.” Antoine Riboud.
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Entries Tagged as 'Communities'

The community management bible is now online

March 8th, 2010 · View Comments · Communities, social computing

You may have noticed that I’m often skeptical when talking about community management. Not because I don’t believe in it but because its importance and role are so impressive that it must not be led astray or neglected.
When talking about community management, internal and external, there are risks and constraints to take into consideration not [...]

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What place for communities in collaboration ?

March 2nd, 2010 · View Comments · Collaborative practices, Communities, Organization & Management, enterprise 2.0

The switch from a compartimentalized enterprise collaborating on a small perimeter to an enterprise that harnesses mass collaboration and leverages social networks and communties is much harder than many expected.
But is “transformation” a relevant word ?
First because collaboration has many differents levels and scopes that not exclusive but complementary. Enterprise 2.0 does not mean the [...]

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blueKiwi : the good use of conversations

February 19th, 2010 · View Comments · Social Networking, enterprise 2.0, social computing

The last “Virtual Enterpise 2.0 conference” was  a good opportunity to visit some vendor’s booth to know what to expect from them in 2010. I finally had a look at  blueKiwi to see what was new at our European leader.
[Disclaimer..: I joined blueKiwi at the versy beginning of the company and left in last décember. [...]

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Social Networking for Business : a collaboration engineering guide in the 2.0 era

February 18th, 2010 · View Comments · Communities, Intranets & collaborative tools, Organization & Management, Social Networking, enterprise 2.0, social computing

If you read this blog it may be because the new approaches to collaboration and among them social networks interest you. You surely get their potential. You surely understand that deploying a tool, put passion and energy in your projet and pray is not the best way to make things work and achieve tangible results [...]

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The conversational enterprise : opportunity or dead end ?

February 16th, 2010 · View Comments · Communities, Organization & Management, enterprise 2.0

If we listen to what’s being said here and there, the future of business is conversation. A concept that’s not so easy to get for many organizations for two reasons :
• Intuitively, conversation makes think of chat…what means waste of time
• In the management ideology, there are those who talk and those who do. So, [...]

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What CRM is and what it should be

January 25th, 2010 · View Comments · Organization & Management, enterprise 2.0

The good thing with acronyms is that they are easy to remember. Their weakness is that it’s easy to forget their meaning. Let’s consider CRM for instance, it means “Customer relationship management”. I repeat customer relationship management.
If we have a closer look, we are forced to admit that CRM has been lead astray to become, [...]

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From Social Media to Social CRM : a recent experience with airlines

January 11th, 2010 · View Comments · Communication, Communities, Social Networking, social computing

I already wrote many posts about social CRM on this blog and I recently had the (unfortunate ?) opportunity to add a real life experience to my thoughts. Those who’d prefer to pass over the narative of a long story may directly go to the bottom of the page to read the conclusion.
The situation
A simple [...]

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How to understand and position enteprise 2.0 in the real enterprise

December 1st, 2009 · View Comments · Communication, Communities, HR & Management 2.0, Organization & Management, Social Networking, enterprise 2.0, social computing

It’s time to sum up all the thoughts I had these last months. I tried to start from both the concerns expressed by C level managers asking for a global vision and ground managers who needed a “hands on” vision because they don’t have time to waste to try to understand such nebulous things. Having [...]

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7 web 2.0 words to use cautiously with real managers

November 25th, 2009 · View Comments · Communication, Communities, Recommended Bookmarks, Social Networking, enterprise 2.0, social computing

Even if enterprise 2.0 has its source in web 2.0, everybody now recognize that what we can see and use on the web needs to be tidied up to enter the workplace. One of the stumbling blocks can be found in language : sometimes even if two people agree on the content, the form can [...]

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