Tag: contents
Customer relationship
Mobile customer engagement : it’s about transactions more than content
Improving customer experience and increasing engagement in a context of mobility has become a key concern for...
Collaboration
Social Networks : activities rather than people and contents
Whether it is to understand and explain what enterprise social networks are or think about their use-cases,...
Collaboration
What contents for your enterprise social network ?
One of the major concern for any business trying to launch an enterprise social network is to...
Collaboration
Enterprise 2.0 people-centric ? Are you really sure ?
Summary : one of the biggest claimed contribution of enterprise 2.0 is people-centricity. But, apart from having...
Collaboration
Are employees content producers ? No !
How many times did we hear the famous "content is king", pushed as the pillar of a...
Collaboration
7 web 2.0 words to use cautiously with real managers
Even if enterprise 2.0 has its source in web 2.0, everybody now recognize that what we can...
Collaboration
Web does not turn employees into content producers. Job description does.
As time goes by, it's becoming obvious that whae created a gap that prevented web 2.0 logics...
Collaboration
Enterprise 2.0 and the myth of content generation
Web 2.0 is fueled by user generated content (UGC) ans, logically, it should be the same within...