Summary : no project is worth without a clearly defined goal. Obvious…but not that much as we can see so many how many “social” and 2.0 projects have no goals except their own existence that often happens apart from the rest of the organization. Without having a goal in mind when designing the program and [...]
Summary : many people from normal businesses wonder how is it possible that promising approaches like social business or enterprise 2.0 don’t become imperative by themselves, that there is so few willingness to establish them firmly, structurally. As if all the work being done to attract and engage employees through mechanisms that that more a [...]
Summary : Enterprise 2.0 and social business when they become, as it often happens, their own goal, struggle to convince businesses of their significance. The reason is simple : beyond soft and qualitative benefits, the quantitative aspect is often overlook while, in the end, the enterprise has no other purpose than producing tangible wealth. This [...]
When a social media project is launched, whether internal or external, it’s often structured in groups or communities. What every project manager fear is to end with empty or moribund communties, so making them busy is an obvious goal from which indicators are drawn. This is pure logic. These indicators are linked to the the [...]
I write “social network” or “community” to use the most generic term but my words are about all the so-called “2.0″ projects that may take place within companies. Companies have been knowing that in such projects communties, groups must have a purpose, a defined goal. Thank you for not smiling at such a statement of [...]
Among the the fundamental and trendy issues about enterprise 2.0, it’s impossible not to mention this one : what does making a community work and live takes ? According to many enterprises, that’s what make their “enterprise 2.0″ projects succeed or fail. As short and simple it is, this question brings two strategic issues about [...]
I’ve been neglecting the management 2.0 topic for a long time although it was what this blog was about since 2005. Last years I slowely slipped from management 2.0 to enterprise 2.0, even if I find it sad that there were so many people to discuss about of make companies use 2.0 tools than people [...]
When talking about enterprise 2.0, something we offer hear is “sounds interesting but our company is not designed to work this way”. Understand : we decide to do something and we “push” it, don’t even think of allowing a bottom-up flow to exist in this context. Of course, that causes gaps, the company isn’t able [...]
It’s funny to see how history seems to be endlessly repeating, how issues that have been fixed years ago are coming back to the surface. Because the question of productivity, time management, ROI in an enterprise 2.0 or in a Service Oriented Organization remembers me of something that already took place years ago (and was [...]
You can find the "original" french version of this blog here
Follow Me!