In short. By increasing the amount of interactions and shared information, social computing made businesses meet their own limits : the incapability to deal with all the data at their disposal at the appropriate speed and scale. That’s an opportunity for a new era, the Cognitive Computing one where smart systems will allow to make [...]
Summary : enterprise social networks are the future of corporate IT, a tool overwhelmingly supported by employees because it will save them from email and favor the adoption of more efficient work practices. Sure ? Outside of a circle of initiated (that is growing everyday), except for people who are in charge of such programs [...]
Summary : Everytime we talk about social media we focus on rich relationships and exchanges, conversations, community feeling, what are very heavy and complex things to make happen. That’s forgetting that there’s a lighter and at least as productive way to use social channels : a short, factual social signal that aims at informing hand [...]
This is the rest of my Milanese conversation with Mark Masterson. By dint of digressing on Yers we came to tacke the so-called sociability of employees. The idea was to go beyond the idealistic common place according to which “everyone wants to share, to open, to connect and those who refuse to go this way [...]
Summary : nowadays, people need to continuously solve problems to execute business processes. To do so they need a quick and easy assess to knowledge. But knowledge needs stimulis to be expressed, what seldom happes out of conversational logics. Traditional processes need to be enriched with a social layer. On top of that, business processes [...]
It does not matter things are seen from the people or technology point of view, since we all know that people seldom embrace new things keeping their eyes shut and without questionning (even more in the workplace) we all understand that users have to be taken by the hand and accompanied. On the other hand, [...]
How many times did we hear the famous “content is king”, pushed as the pillar of a new world where social media is predominant. Consequence : the future belongs to those (people and businesses) who’ll produce the more content. A contrario, who won’t produce content won’t exist in this world. After all, why not… By [...]
To convince peope to start using social media in the workplace it’s important to demonstrate quick personal benefits. And that’s not alsways that easy Let’s consider profiles for instance. What’s my interest in filling in a rich profile where I’ll share many informations about me and know that the more socially active I’ll be the [...]
I already wrote many posts about social CRM on this blog and I recently had the (unfortunate ?) opportunity to add a real life experience to my thoughts. Those who’d prefer to pass over the narative of a long story may directly go to the bottom of the page to read the conclusion. The situation [...]
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