Social media, social business and networked enterprise : move on, there’s nothing new

SocialBusiness

It happens once or twice or year : McKinsey issues its report on the state of the networked enterprise (the in-house word for social business, enterprise 2.0, collaborative enterprise etc). And as usual everybody pounces on it. And as usual people try to make something of it, facing a strange paradox : the more things [...]

What impacts the success of a social business project (and who’s responsible for what) ?

impactingfactors

Summary : deploying social business asks to work on many fronts at the same time but it’s clear that, beyond the usual “engagement-adoption” approach organizations lack something more structured allowing to visualize the main lignes of their plan and understand how they impact the reach of expected benefits. That would also be a good means [...]

Social Technologies may increase productivity by 25%

Summary : according to a recent McKinsey study, organization may expect a 25% increase in productivity from social technologies. But, behind this appealing headline, the conclusions remain the same : nothing will happen until organizations conduct deep change programs, what put the promise into perspective and shows that the original matter of the study is [...]

Enterprise social software : knowledge worker’s paradise

marketstrat

Summary : gathering people and bringing them closer does not often increase performance. If it’s a good way to spur creativity, exchange, share points of view and refine, the productive part of work is still a solitary activity. Other ways to organize people and even space are needed. Online social software tools help both sides [...]

First steps with Google + : a not that social broadcasting tool

socialmedia

Summary : Google + burst into our lives with a lot of noise. This omnipotent killer application is supposed to revolutionize our tools and usage and, incidentally, give its competitors the kiss of death. But what’s really happening ? Behind a sober and exemplary user interface, a tool with an impressive interface even if it’s [...]

Enterprise 2.0 in 2011 : value or denial of reality ?

untitled

Summary : what will happen in the Enterprise 2.0 world in 2011. Making predictions is very difficult because many things will depend on what enterprise 2.0 wants to become. After 5 years of experimentations, thoughts, discussions, there’s enough maturity on methodologies, limits, improvements to be made that we should say the big change is on [...]

And the best enterprise social network platform on the market is…

marketstrat

Summary : at a given moment in any enterprise 2.0 project, a choice has to be made about the tools that will be used. And,, the “specialist” is often asked the same question : “Tell me what’s the best tool on the market”. That’s a tough question regarding to the number of parameters to take [...]

Employees are not middleware

marketstrat

Summary : the reason why employees balk at using many of the tools they’re provided with is because they are asked to articulate different ways of working and type of informations together and bridge the gaps between application silos. Not only all of them don’t have the required skills to do that, to understand how [...]

Software is business by nature, information social by purpose

marketstrat

At the first times of the coming of 2.0 tools in the workplace, they used to be conscientiously locked into secured experimental bubbles in order to tame them in a safe context. This kind of approach showed its limits and its counter-productive nature. – the tools in questions were isolated from traditional applications (directories, workflows, [...]

My takes on the Enterprise 2.0 Forum : Enterprise 2.0 and the end of social washing

I’d like to take a few minutes to share with you my takes about the last  Enterprise 2.0 Forum that took place in Paris on march 17th et 18 th. First, a few words about the context. I was looking for a professional event about enterprise 2.0 in Paris. Why do I mean by “professional” [...]