A post that goes against common ideas. I’ve often heard a manager or a CEO should not blog, as possible interpretations of his words could get him into troubles according to financial communication rules.
A recent discussion between Jonathan Schwartz (Sun’s CEO) and Christopher Cox (SEC’s chairman) showed that the latter thought online communication is a good media to communicate on company’s financial issues. Internet is considered as good opportunity for equal access to information for everyone, implying that doesn’t discriminate any kind of audience.
Cox added web abilities are still underused in corporate communication.
Read more here.