ROI of enterprise 2.0 : let’s use old recipes


A pragmatic approach used by many people is to say that, since we’re talking about a paradigm shif, the calculation of ROI can’t be done according to our current thinking processes and deserves an empiric approach.

Of course, knowing that there is no blinder person that the one who don’t want to see, some may answer that empirism is not a serious thing, that companies need a reliable formula to calculate certain results.

So let’s have a look at a good old methodology that no one could disagree with.

• Archimedes found the so cold theorem while having a bath.

• Isaac Newton made a major discovery while sitting under an apple tree from which a fruit felt right on his head.

In both cases, formalization came from experience.

Inspiring ?