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The quantified organization: Grail or Big Brother?

Thanks to the growing mass of data they capture, businesses are in a position to understand how their employees are doing and how they function, and to implement a process of continuous improvement on both organizational and human dimensions. But they can't do this without gaining the trust of their...

Is technology really evil?

As far back as I can remember, technology has always been suspected of bringing us the worst evils without the prophecies finally being fulfilled. Lack of knowledge of the subject by the prophets who saw only a misunderstood black box? Lack of understanding of the evolution of society, which...

Is there such thing as a “user as a service” bubble

Bad times for Facebook. The Cambridge Analytica scandal is still a matter of attention and some people worry about the consequences for Mark Zuckerberg's company. But beyond the Facebook case it's the "user as a service" model on which most web giants built there success that would be at...

Being digital in 2018 : find your actual IT ennemy

Every time business people talk about digital transformation and the hurdles they face, you can be sure that one of the first thing they will mention is IT. IT prevents business departments from moving fast, IT raises too many constraints while the goal is to be agile, IT wants to...

Data protection : a matter of customer relationship and trust

I've already discussed the fact businesses are unprepared to the coming to force of GDPR. In this post I'd like to highlight on the challenge that consists of taking the matter by the right end and have a good understanding of it in order not to miss the point...

The new customer centricity

Every business claims it's customer centric. At least that's the discourse, reality being very different. Between those thinking they know their clients while their client think they don't and those that collect data without using it, the scope is wide. Being customer centric means knowing and understanding the client Being customer...

Being data-driven means being context-driven

It's the current big trend. Every business claims it want to be "data-driven", in other words  rely on data for anything. Is this disruption that big and why do they insist so much on this ? Businesses have always been data-driven As surprising as it may be, businesses have always been...