Digital Transformation

marketing, PME, Ressources Humaines, transformation, transformation digitale, unelash, unleash18

Some time ago I pointed out that, paradoxically, the dynamism of the digital world could be a factor of inertia in businesses. This is materialized through different behaviors. - Since it changes all the time,...

Cecil Dijoux, DSI, hyperlean, LEAN, Management, transformation digitale

Let's not be in denial : we can say whatever we want about digital transformation, when it comes resources and budget allocation it's impossible to avoid that "what's the value ?" question. Dealing with...

2018, consumérisation, expérience client, expérience employé, simplification, transformation digitale

Agile is trendy. Most businesses eventually adopted it, even reluctantly, to deliver their digital initiatives. The benefits are undisputable. Just to mention the most obvious ones : be sure to stick to changing needs, don't...

2018, e-commerce, expérience client, expérience employé, transformation digitale

For any business, the first digital matter is communication. I would even say that communication is the first concern of any business, regardless if taken with a digital approach or not. No communication, no...

Every time business people talk about digital transformation and the hurdles they face, you can be sure that one of the first thing they will mention is IT. IT prevents business departments from moving fast,...

I've always been sceptical about Chief Digital officers and I'm happy too see that they're not as trendy as they were. Some facts : • I don't have the impression that businesses that did not...

2018, digital-natives, generation X, generation-Y, millenials

Many people don't understand why others are reluctant to embrace the unavoidable changes caused by digital. I say reluctance but I could also say resistance or mistrust. You can face such attitudes either if...

When the web started to become a little bit mainstream, brands did nothing but digitizing their paper communications with showcase sites. A couple of years later, with the advent of "web 2.0" and internauts...

analytics, big data, data, donnée, small data, transformation digitale

The digital industry is addicted to innovation and novelty. It's always in search of innovation and the "Next Big Thing". It's more about geek stuff than business issues, more customer-focused than employee-focused. It comes with...

Digital is everywhere and since it's everywhere it's nowhere in particular. As I said in my previous post, it's not technology that hinders transformation. Technology is abundant, available, often affordable and easy to acquire. Technically...

entreprise 2.0, social business, technologie, transformation digitale, web 2.0, web-social,usages

The digital tsunami that's been around for the last ten years has disrupted lots of industries. Yesterday's leaders have been disrupted by challengers or new comers and those who survived still fear for their...

The beginning of every new year is the time for predictions. Let's be honest. Predictions are rarely about what's going to happen in the twelve next months but rather a list of things we'd like...

In a previous post I mentioned an Accenture study issued this summer. My point was to say that many businesses made their digital turn with a brand-centric approach, often with sound and bold strategies,...