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Digital transformation : cultural revolution and reasons to worry about

If i had to sum-up in two sentences what I retain from the latest study conducted by the MIT Sloan Management Review in partnership with Deloitte and titled "Aligning the organization for its digital future", I'd say : • Good news : businesses understand that digital transformation is not about technology but transforming structure, business and operations through a cultural revolution. • Bad news : not only businesses are still far from the goal but very few of them are providing themselves with the means to move forward. No business ever transformed...

Enterprise 2.0 adoption : you need both a voice and a screwdriver

This is a sequel of my previous post related to enterprise 2.0 adoption, enriched by the many discussions and comments that followed. Here's a...

Does driving adoption mean being off the point ?

I'ne never been that comfortable with the concept of adoption when applied to enterprise tools. More precisely when the point point was "driving adoption". Of...

With Social CRM, enterprise 2.0 goes out of the black box and marketing gains importance

Many things have been told and invented in the 2.0 field since the word was coined in the internet world and become trendy in...

How long does enterprise 2.0 adoption take ?

Interesting conversation last week last week on twitter with Hutch Carpenter and Gil Yehuda about how long Enterprise 2.0 adoption takes. This question is...

Enterprise 2.0 : the CISCO case

You certainly haven't missed the abundance of articles devoted to CISCO in recent times. The American giant is perhaps the first example of a...

Can indicators take us in the wrong direction ?

Whatever some may think and even if the small enterprise 2.0 world have been overcatious with this notion, measurements are essentials because they help...

Enteprise 2.0 : stop self-medication

As the "enterprise 2.0" phenomenon is more and more mature, reflections about "what it it" are being slowly replaced by thought about organization, the...

Collaborative enterprise project : Feedback Needed

One of my contacts is progressing on the HR component of a corporate project. He lauched some projects, initiatives and would like to exchange...

Enterprise 2.0 is about strategy

Social media within the enterprise suffers from being tools with mass appeal on the web. As a matter of fact, on the web everything...
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