In life, some people are open, funny, sometimes insecure to the point of being touching, but once they walk through the office door, they are unrecognizable. Their tone becomes dry, their language full of clichés and jargon, and their faces expressionless, as if, upon entering, they had not only put on a suit but also a role.
It's a bit like their title, email signature, or business card takes over and their job gradually erases the person. It's not necessarily intentional, but it's striking. If you know the person, you tell yourself...
Social media and networks have something paradoxical for product directors or marketers. On the one hand they represent an awesome new potential but on...
Summary : the switch from a traditional organizational model to enterprise 2.0 or social business needs a change in behaviors. This evolution often needs...
Summary : I recently read a survey about the dangerosity of social networks regarding to information leak, relying on the observation of a representative...