I've always been sceptical about Chief Digital officers and I'm happy too see that they're not as trendy as they were. Some facts :
• I don't have the impression that businesses that did not have CDOs are less advanced in average than those who appointed one.
• Too many CDOs focused essentially on marketing and customer relationship. Today we must admit that digital transformation was essentially customer facing and very few things changed inside. After a couple of years the gap between both sides becomes too huge for a business...
Who should be in charge of driving digital transformation. The cross-functional nature of the matter makes it impossible for anyone to claim having the...
Does better information sharing help us to achieve significant improvements in value creation ? A least enough to balance the time collaboration and sharing...
The digitalization of society make new jobs emerge. Among them the Chief Data Officer (CDO). The chief data officer is responsible for the governance...