Tag: CMO
Customer relationship
CHRO and CMO : the two sides of a single challenge
This is the first post of a series about the latest edition of HR Tech World in...
Customer relationship
Are CMO and CHRO the winning duet of the digital transformation ?
Who should be in charge of the digital transformation ? There's no magic model that works in...
Digital Transformation
Will HR be the first downgraded of the digital era ?
Some time ago I wrote that digital transformation was a real chance for HR to regain a...
Customer relationship
When it comes to digital the C-suite must unite for the customer
Every year IBM uses to deliver a study on a given field of business activities based on...
Collaboration
Enterprise 2.0 and Social Business : the end of denial ?
While many people are questioning the actual impact of Social Business and Enterprise 2.0 projects, while it...