For a good ten years now, many executives and managers, particularly in the tech world, have been suffering from a new virus:Â the "punchline" virus.
Nothing to say, it has an effect. Pithy, striking, impressive phrases.
But phrases that solve nothing.
They give an illusion of vision, of leadership and work wonderfully in a TEDx or a keynote but can be destructive in the real life of business, especially when they are the mainspring of managerial communication.
In short :
Punchlines oversimplify complex situations and do not reflect the realities on the ground.
Most often borrowed from recognized...
For a good ten years now, many executives and managers, particularly in the tech world, have been suffering from a new virus:Â the "punchline" virus.
Nothing...
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