Tag: Communities

Customer relationship

Brands, what are your communities ?

Communities, communities. That word is never out off brands lips to refer to the people they try...
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Customer relationship

So you think your brand has a community

communautés, marques, gestion de crise, community management, communication, relation client
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Customer relationship

From passivity to experience : an history of digital interactions

Since the economy has started its digitization, concepts rise and decline at such a high speed that...
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Collaboration

The second wave of collaborative and social enterprises ?

Where do things stand with the social and collaborative enterprise ? What we can see is kind...
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Collaboration

We need less community managers and more loops closers

When a business starts an internal social business initiative one of the first concerns is to define...
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Collaboration

Internal and external community managers are not the same

As time goes, businesses are getting better at understanding what a community manager is. That's a topic...
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Customer relationship

Customer relationship and the end of online communities

While shown as the future of customer relationship as recently as yesterday, customer communities seem to get...
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Human resources

Beyond social (part 2) : new ways of learning

In short: even if traditional approaches have fine days ahead, there's an increasing need for niche learning...
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Customer relationship

Gamification should be used cautiously

Summary : gamification is an incredible means to lead employees to new ways of doing things. Underestimating...
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