Brands, what are your communities ?
Communities, communities. That word is never out off brands lips to refer to the people they try...
So you think your brand has a community
communautÃ©s, marques, gestion de crise, community management, communication, relation client
From passivity to experience : an history of digital interactions
Since the economy has started its digitization, concepts rise and decline at such a high speed that...
The second wave of collaborative and social enterprises ?
Where do things stand with the social and collaborative enterprise ? What we can see is kind...
We need less community managers and more loops closers
When a business starts an internal social business initiative one of the first concerns is to define...
Internal and external community managers are not the same
As time goes, businesses are getting better at understanding what a community manager is. That's a topic...
Customer relationship and the end of online communities
While shown as the future of customer relationship as recently as yesterday, customer communities seem to get...
Beyond social (part 2) : new ways of learning
In short: even if traditional approaches have fine days ahead, there's an increasing need for niche learning...