Tag: customer orientation

For this second "business story", and following Boeing's misadventures (Boeing: a culture and a slogan can kill a business), we're going to leave the skies behind and head out to sea to talk not about a business, but about a ship that you all know: the Titanic. There is much to say about this tragedy from a technical point of view, but also from a managerial perspective, with questionable leadership and a series of decisions that, from before the cruise even began until the ship's demise, led to the outcome we all know....