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Conway’s Law in reverse: when organizations end up resembling the tools they adopt

There are laws that seem so obvious once you think about them that you wonder why no one ever looked for a solution or even thought that something had to be done about them. Melvin Conway's law, established in 1968, is one such law. He did not claim to revolutionize the science of management, but simply to describe a phenomenon that anyone with a modicum of objectivity would immediately recognize: systems designed by an organization always resemble that organization. Or, to put it in his own words: "Organizations which design...

Conway’s Law in reverse: when organizations end up resembling the tools they adopt

There are laws that seem so obvious once you think about them that you wonder why no one ever looked for a solution or...

Managing in the age of AI

The McKinsey and BCG reports published last fall compile all the weak signals needed to understand what is really happening with AI in organizations,...

Stabilize to move forward: why experimentation alone does not produce results with AI

Since the advent of AI, many businesses have adopted a stance of continuous exploration, as if multiple trials would create a lasting movement. They test,...

Prepare the business and work before integrating AI

With each new wave of technology, businesses focus on the tools before focusing on themselves. They invest time in use cases, models, and demonstrations, hoping...

AI First is not AI Only: clarify your intentions before transforming your business

When businesses talk about their ambition to become "AI First", there is often confusion about associating this orientation with widespread automation, as if asserting the...

How can you prepare your organization for AI?

Reading some of the current debates on AI, one might think that everything hinges on the sophistication of models or the speed of tool...

The AI-first company: the origins of an ambiguous concept that grew too quickly

Claiming an "AI First" ambition is now a must for any business wishing to demonstrate a certain modernity in relation to artificial intelligence. Although the term...

2025 Employee Experience Barometer: It’s urgent to get this topic out of HR

There are certain times of the year that I look forward to in particular, and the release of Parlons RH's employee experience barometer is...

Businesses invest in technology, not in work

"We shape our tools, and thereafter our tools shape us". Marshall McLuhan For twenty years, digital transformation has been a given. Every business has engaged...
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