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When a letter makes us forget what matters

ASAP, CRM, KPI….whether in our professional or personal lives, we love acronyms that we use all day long. The acronym, precise, conveys a context The acronym has an advantage: it is short, easier to write, easier to pronounce. Some will also tell you that it gives a tone to our words, conveys a context. As soon as possible is good, ASAP is still more "slamming" and the sound spreads a sense of urgency. Talking about CRM KPIs sounds more professional than talking about key customer relationship indicators, apart from the fact...

When a letter makes us forget what matters

ASAP, CRM, KPI….whether in our professional or personal lives, we love acronyms that we use all day long. The acronym, precise, conveys a context The acronym...

Surviving in the social software jungle

In brief: the advent of social software change shifted the balance of power between IT and business people by reinforcing the autonomy of the...

Social and process integration is key. But for whom ?

In short : being's both a matter of survival and credibility it's more important for enterprise social software process to structure around processes than...