Tags Immaterial assets
Tag: immaterial assets
Nothing is lost, nothing is created, everything is transformed…but not luckily
Summary : there's a missing link in the enterprise 2.0 discourse that does not reassure organizations. They're being asked an impressive effort to generate...
Taking the most of intangible assets creates strong competitive advantage
A glance at McKinsey's to read one of their latest production : “Using Power Curves to assess industries dynamics“.A survey based on 150 companies...
Enterprise 2.0 : my predictions for 2009
Honestly I was not sure I would conform to the annual predictions tradition. Finally, since my 2008 edition was not that bad (shift from...
Web 2.0 tools to improve information readiness
Today, many opinions converge to admit two things :• companies need to be more and and more reactive in order to run their traditionnal...
Halves strategies lead to crisis
I recently wrote about issues experienced by companies that focus on halves strategies. The obvious conclusion was that preparing the future is very hard...