Should we talk about intranet, enterprise social networks or digital workplaces, one thing is sure : what happens inside the company will look more and more like what's happening outside. Your grandfather's internal communication is dead, long live to engagement and user generated content.
Problems come when such principles are applied literally without taking into account the few differences that prevent from doing internally for employees what is done for customers.
Content is king, relevance is divine
"Content is king".It's short, synthetic and we heard it so may times that it's deeply...
When a company starts an intranet project a dedicated team is established. Sometimes multidisciplinary, bringing all the stakeholders together, sometimes mainly IT, the stakeholders...
The web and its social conventions are game changers for communication managers. New tools, postures, an intranet mutating into digital workplaces. That raises many...
Summary : the recent evolution of intranets make internal communication face many new challenges. First they have to broadcast their message on a information...
Summary : with new generation intranets coming in the workplace, many departments will have to redefine their role in these new systems...and even acquire...