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When vendors and consulting firms talk about AI, they are not talking about the same thing.

Over the past two years, publications on artificial intelligence in business have multiplied, offering us an increasingly dense but also increasingly fragmented landscape. Two main types of reviews dominate. On the one hand, technology and model vendors describe a massive potential that is still largely untapped: capabilities that grow quickly, advanced uses reserved for a minority, a growing gap between what AI can do and what is actually used (Two interpretations of AI in the workplace: agentic uses and capability overhang). On the other, consulting firms make a more prosaic observation: low value creation at the business...

When vendors and consulting firms talk about AI, they are not talking about the same thing.

Over the past two years, publications on artificial intelligence in business have multiplied, offering us an increasingly dense but also increasingly fragmented landscape. Two main types...

Adoption and impact of AI: lessons (and limitations) from the latest McKinsey and BCG studies

In recent months, reports on the state of AI have been piling up, each heralding a major disruption in the way businesses work, make...

AI won’t kill consulting, but it will force it to grow

We've heard this story a thousand times before. The internet was supposed to make consulting firms obsolete by giving everyone direct access to all...

Digital Transformation : the key success factors

McKinsey recently issued a series of articles on enterprise digitization? As usual many regret that they say nothing we already know but the McKinsey...

The digital enterprise : customer-focused, dreamy and poorly collaborative

McKinsey recently published a report on the state of the digital enterprise. There are three thing to learn from it : it's customer driven,...

Social media, social business and networked enterprise : move on, there’s nothing new

It happens once or twice or year : McKinsey issues its report on the state of the networked enterprise (the in-house word for social...

Enterprise 2.0 does not tolerate halve measures

Summary : many organizations have undertaken a transformation process. Each one is moving forward at its own rate, according to its ambitions and fears,...

Enteprise 2.0 : real benefits for whom makes efforts

McKinsey recently issued a new report in the line of what they already published these last months. It's about the benefits enterprises can take...

Will you have to throw your marketing outside of the window ?

McKinsey recently issued a report entitled Managing beyond web 2.0 which is about constraints businesses are meeting in a connected world. Those who relied...
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