Unless you suffer from a strong myopia, you should have noticed that 2008 big thing was microblogging, embodied by his majesty Twitter. It didn't take a lot of time until twitter clones for internal company use, like Yammer, start to appear. Soon legacy vendors started to offer their own twitter like. In other cases, the 'status' indicator does the job : whatever the name is, the logic remains the same.
So, will it work or not ?
As I already mentioned here, whatever we can think, popular succes not systematically involving...