Omnicanality is the enterprise's new Holy Grail. Firstly because it is the logical evolution of e-commerce that we have known for a long time now, but also because in these times of fight against the pandemic many have learned, sometimes at their own expense, that it was the only salvation for the merchant in a world that could close down overnight.
If omnicanality is not the norm for the moment is an unavoidable trend when we talk about the relationship between businesses and customer, we are far from it when...
Improving customer experience and increasing engagement in a context of mobility has become a key concern for businesses. It's useless to repeat to what...
While consumer applications are invading the workplace and employees collapse under information, the example of the application that should be brought to the workplace...
Enterprise 2.0, social enterprise, collaborative enterprise or social business : all these initiatives seem to be doomed to fail or end in a dead-end....
Like every year, Jane McConnell issues her report on the Digital Workplace trends after having assessed 362 organizations around the world. I won't explain...