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Leverage your partnerships to increase your experience

If a lot is being said about customer experience and if the idea of employee experience is making significant progress, partners experience is still overlooked. What do I mean by partners ? They are of three kinds - upstream ones : mainly suppliers - co-performers - downstream ones : mainly resellers, retailers The partner is an outside enterprise with its own culture, value and even experience platform. So he's often overlooked when one reinvents its own business model with an experience-driven approach and this mistake can have huge consequences. Experience starts upstream in the value...

Leverage your partnerships to increase your experience

If a lot is being said about customer experience and if the idea of employee experience is making significant progress, partners experience is still...

Why collaboration with customers and partners is a complicated matter

All businesses want to improve the way they collaborate with their customers and partners. Quite logical. No one creates value alone and two businesses...

Social software urges vendors to build new partnerships

In brief: used to rely on technical partners,  software vendors will need to explore new kinds of partnership to effectively address the enterprise social...

Don’t tell my mum I’m a community manager, she believes I play piano in a brothel

Summary : There's a tendency to call "community manager" any person that communicates online for an enterprise...even it the activity has nothing to do...

Too big to last ?

Is the myth of the "critical size" close to its end ? The concept of enterprise always comes with the concept of "growth". Growth...

What perimeter for and enterprise social network

Maybe you remember of my posts about external networks and the relevance of enterprise 2.0 logics for SMBs. In both case the underlying issue...

The Next Step in Open Innovation

Distributed innovation, collaboration with clients and partners are becoming central in companies' strategic reflexion. To learn more about this subject I often discuss here, it's...

Can we organize without organization ?

In a previous post I was wondering if we were heading to what I called a project or a partnership economy. In the same...

Enterprise 2.0 : the last step before the project economy ?

A few months ago I wondered if we were on the road to an externalisazion of enterprise's non structuring function, which may paradoxally put...
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