HomeTagsPersonalization

Tag: personalization

Personal data: the fine line between personalization and intrusion

GDPR will soon celebrate its first anniversary. Not all companies are fully up to date and in the end we are not so sure that customers have managed to take advantage of the opportunity to limit the data they shared, but one thing is certain: it was an opportunity to put the subject of personal data back on the table and to raise awareness among all those who were still a little ingenious in this area. The consumer is schizophrenic with his data On the other hand, protecting the consumer's personal...