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Two interpretations of AI in the workplace: agentic uses and capability overhang

At the start of this year, two reports were published that offer a seemingly contrasting view of the state of artificial intelligence in organizations. What makes them unique, after analyzing the market from the perspective of major consulting firms (Adoption and impact of AI: lessons (and limitations) from the latest McKinsey and BCG studies), is that they come from two major publishers in the market, namely Anthropic and OpenAI. So I would repeat the same warning I gave in my previous article: we are dealing with players who have an interest...

Managing in the age of AI

The McKinsey and BCG reports published last fall compile all the weak signals needed to understand what is really happening with AI in organizations,...

Digital is not just marketing

Whether I'm reading studies or job offers or listening to a conversation on the subject, there's something that really irritates me: when we talk about...