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Managing in the age of AI

The McKinsey and BCG reports published last fall compile all the weak signals needed to understand what is really happening with AI in organizations, but they only hint at it (Adoption and impact of AI: lessons (and limitations) from the latest McKinsey and BCG studies). In fact, a careful reading between the lines shows that value does not depend on models or tools, but on how managers redefine work, decision-making, daily practices, and how the business as a whole conceives of its own functioning. In other words, we are...

Open letter from an employee to a customer

Digital transformation mainly relies on two joint streams : employee experience and customer experience without which the employee experience won't be delivered. On the...

Let’s talk about B2B customer experience

automatisation, B2B, caterpillar, connaissance client, data, données, expérience, expérience client, extranet, marketing, optimisation, process, self-service, valeur

Industry 4.0 : the dark side of the digital enterprise

Digital transformation often goes hand and hand with customer experience and the highest priority is often given to marketing and customer relationship initiatives. It...

How to Manage Complexity without Getting Complicated

Unlike what's often said, the complexity of their environment is not what makes businesses struggle. Their real issue is their internal complication what makes...