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How does digital transformation look like #1 : the visible part

Once leaders have understood there may be reasons to change things, the first question that comes is "what should we do ?", "how will it materialize" ? In fact digital transformation has two sides - a visible and concrete one and that's the only thing the people who ask you the question want to know. They want to know what will happen on screens. Unfortunately, they'll have to deal with the other side one day or the other, the sooner the better. - an invisible one (at least on screens) that...

Managing compliance and legal risk in internal social networks

If the matter was largely overlook while enterprise social networks projects were in their infancy, compliance is becoming a major concern for many businesses. What...

Opting in : the web brings product management back on the field

Social media and networks have something paradoxical for product directors or marketers. On the one hand they represent an awesome new potential but on...