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AI from productivity to P&L: nothing happens by chance

Since AI became a mass phenomenon, the quest for productivity has become something of a holy grail. We expect it to save time, speed up tasks, and process larger volumes more quickly, with the underlying idea that all of this will ultimately generate value. Indeed, the reasoning seems obvious: if we work faster and do more with the same amount of effort, the bottom line should follow. However, this link is far from automatic. This confusion is not new and has been seen with every technological wave. What is changing with AI is...

AI heading for an economic dead end?

Between colossal investments and a ROI that is difficult to prove, we are hearing more and more about a possible AI bubble waiting to burst....

Generative AI in the workplace: revolution or illusion?

Third and final article in Lecko's presentation of the state of the art in internal transformation . After hyperconnection (Hyperconnectivity in the workplace: digital becomes a...

ROI Vs. RONI: why businesses should invest in AI despite uncertain ROI

Artificial intelligence is reaching a certain level of maturity and is beginning to raise questions. Heavy investments have been made, and there's more to come,...