Tag: services management

Even when one is convinced that the future of marketing is customer experience, that there's no customer experience without employee experience and that the whole approach has a sound economic value, pragmatism forces to realize that the stairway is long and the steps high. No company becomes an experience company in one day expect if it's experience born. I'll elaborate more about the idea of experience company later since I surprised myself using the word more and more often, even unconsciously. Let's say that it's a business that manages its...