Tag: social stakeholders management

Summary : tomorrow's enterprises will be conversational and will need engagement from employees and customers. But engagement useless if not turned into concrete actions, if customers are note made actionable as parts of new social processes. Building engagement and conversations logics out of processes allowing to make the most of what is nothing more than an intention will lead to nothing except flashes in the pan. Engagement has become a very trendy word. Either employees or customers should be engaged. But why ? Without engagement, what makes people feeling more...