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Let’s talk about the ROI of email. (Yes..it matters)

Because of the lack of sound arguments on the ROI of social technologies in the workplace - of because the discourse that should come with may not be very popular -, the ROI of email is often used as the ultimate argument with an unanswerable question : "But who cared about the ROI of email ?" Followed by the unavoidable conclusion : if no one did that for email, why bothering us with the ROI of social technologies and, above all, of enterprise social networks.   The about-turn is easy and comes with...

Beyond social (part 2) : new ways of learning

In short: even if traditional approaches have fine days ahead, there's an increasing need for niche learning in a conversational and adhoc fashion. A...

No technology is social. People and their practices do.

In short : developing practices and behaviors to bring them online and favor technology adoption is only the visible part of the iceberg. Before...

The social enterprise : too fast to be good ?

Summary : does the speed made possible by social technologies favor "fast thinking" to the detriment of "Deep Thinking". In othet words, by going...

Social Technologies may increase productivity by 25%

Summary : according to a recent McKinsey study, organization may expect a 25% increase in productivity from social technologies. But, behind this appealing headline,...