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From social networks to social media: the story of relational impoverishment

A few days ago, I came across an interview published by BBC Worklife explaining how, after more than twenty years of intensive use, more and more users are posting less in public spaces on social media, preferring to move their exchanges to private or semi-private messaging services (Why did our friends stop posting on social media?). This reminded me of a post I wrote in 2013, at a time when it was still necessary to point out the difference between a network and a media (Social networks are not medias. And...

From social networks to social media: the story of relational impoverishment

A few days ago, I came across an interview published by BBC Worklife explaining how, after more than twenty years of intensive use, more and...

Why can’t we be anything but disappointed by social networks?

To say that today there is a phenomenon of mistrust towards social networks is an understatement. They frighten, worry, and even make people feel rejected, whether...

The day brands will be better at home than on Facebook

How many times did we hear Oracles predicting the end of Facebook ? Lots of times and so much that no pays attention anymore...

Social media make critical thinking critical

If there's a competence and attitude anyone should develop because it has become critical to survive in the era of the web and social...

What should we think of a business that disdains its products ?

Summary : when one invests in a company, valuing it, it's normal to have a close look at the customers and the way currents...

Do recruiters have still a role in recruitment ? And which one ?

Summary : recruiters still struggle to measure the actual performance of social networks for recruiting. Surely underestimated, obviously underexploited, certainly misused. If we try...

Are public social networks really people centric ?

Summary : social networks are people centric, or, at least, are supposed to be and that's taken as a given. In fact those services...

When customer service goes beyond the conversational catch-all : the Société Générale case

Summary :the future of customer relationship will be on the web. Quite logical when we see the number of customers using mobile devices and...

Communities and selfishnesses gatherings

Summary : while it's quite hard for enterprises to enter the good olds forums where fans have passionate conversations, they're still very uncomfortable with...
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