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Why the widespread adoption of AI by consumers says nothing about its future in the workplace

For two years now, we have been hearing that generative AI is everywhere, that it will transform the way we work, and that its widespread adoption by the general public will inevitably lead to its rapid deployment in businesses. However, in reality, its adoption in the professional world remains tentative. This discrepancy raises questions: if everyone is using it in their personal lives, why aren't organizations embracing this movement with the same enthusiasm? The reality behind the talk of the "massification" of uses and the consumerization of enterprise software is much more nuanced....

Why the widespread adoption of AI by consumers says nothing about its future in the workplace

For two years now, we have been hearing that generative AI is everywhere, that it will transform the way we work, and that its widespread...

Why use cases don’t work with freeform technologies

But what happens when the tool has no predefined use? When it is neither specialized, vertical, nor prescriptive? When it doesn't solve a specific...

Augmented governance: AI as a lever for collective lucidity

As the years go by, corporate governance finds itself caught between an increasingly complex and rapidly changing environment and the structural limitations of its operating model. On...

AI for dummies who want to see a little more clearly

Today, when we talk about AI, we are most often talking about generative AI. This AI, which is capable of creating original content based on what...

Employee and customer experience : simplification is not rationalization

expérience client, expérience employé, parcours utilisateur, process, rationalisation, simpliciité, simplification, usages, workflows

Enterprise social networks : focus on philosophy, not technology

I recently had a long discussion on how to choose an ESN (enterprise social network). Of course, many people in the conversation suggested to...

What context means in social collaboration

We it comes to social technologies adoption by end users, context is often mentioned as essential. It's now recognized as a pillar that gives...

Driving viral change is more than good communication

Most enterprise social network project use virality as an obvious change management means. First because the very nature of the tool, close to consumer...

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