For several months now, a discourse has been spreading throughout the tech ecosystem, often relayed by leading figures in the sector such as Satya Nadella, according to which generative artificial intelligence is about to render enterprise software as we know it obsolete. Traditional applications would be replaced by a new, more natural and intuitive interface: language, conversation with machines. It would no longer be necessary to navigate through a CRM, HR tool or office suite. All we would have to do is “ask” an AI to do it for...
For years, we have been piling up tools that are supposed to streamline work: messaging systems, CRM, ERP, collaborative platforms, etc. Each new need corresponds...
On May 21, OpenAI announced the acquisition of iO, the AI hardware startup founded by Jony Ive, for $6.5 billion. The all-stock deal, which requires...
Today, due to increasing customer expectations and what technology makes possible, business must reinvent their marketing. This is essential for two reasons
• Attractiveness :...
Employee experience is a prerequisite to customer experience which is the foundation of digital transformation. Without symmetry between the inside and the outside, digital...