Tag: Watson

Digital Transforms customer relationship and service in any industry. Today let's focus on the travel industry. How could players in the travel industry use digital to go to the next stage ? An frequent answer is "oh...digital is already everywhere in travel. The industry adopted it." That's true to some extent but partly wrong. True because the industry has digitized most of their existing processes (booking, customer relationship, boarding cards, room keys) and, after a long hesitation, decided to meet the customer where he was and talk to him through the...