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The rise and fall of enterprise social networks

In the mid-2000s, businesses believed they had found the solution to a chronic problem: lack of collaboration, silo mentality, difficulty sharing information, inability to capitalize on tacit knowledge, and so on. Inspired by what they saw on the web with the rise of social media (blogs, wikis, etc.) and what were not yet called social networks (Facebook did not arrive until later), they saw enterprise social networks as the solution to problems they had been facing since the dawn of time. They all started wanting their own "internal Facebook”. Platforms...

The future of microblogging is…. blogging !

A former post on how this two kind of tools can complete each other brought many discussions, both online and offline. Let me say...

This is the world we live in

This is the nth update of a famous series I've already blogged the previous pieces before. No need to add anything. (Found thanks to...

Web does not turn employees into content producers. Job description does.

As time goes by, it's becoming obvious that whae created a gap that prevented web 2.0 logics to be implemented within businesses is a...

How to build an intranet 2.0 ?

Web 2.0 brought enterprise 2.0 which is powered by its own web, the intranet. So it's logical that the intranet had to become 2.0...

Will you have to throw your marketing outside of the window ?

McKinsey recently issued a report entitled Managing beyond web 2.0 which is about constraints businesses are meeting in a connected world. Those who relied...

Web 2.0 is not people-centric. It splits people up

A few words about a founding principle of web 2.0 that appears to be a big mistake. This won't be without impacts on future...

Too much governance leads to ungovernance

IT governance is all the more strategic since it applies to the backbone of the business. As a matter of fact, it's hard to...

The impossible modeling of the social enterprise as such

I really liked Jeremiah Owyang's work on the future of the social web a lot, just as the discussion we had when he visited...

The three dimensions of enterprise 2.0

There are many discussions on what enterprise 2.0 is, what it implies. There are many different visions, depending on each one's interests. From one...
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