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Tools won’t seduce digital natives. Culture will.

Recruiting Digital Natives make companies ask lots of questions. Some of their concerns are not justfied, and we can also read many nonsenses. "They have their habits, their own way to do things, with their own tools...we only have to adopt those tools to seduce them". Wrong ! They don't juge by appearances (or as we say in french, "a cowl doesn't make a monk". That's not the way to attract them. Even if they come, they'll leave soon. What matters isn't tools but culture. A certain culture implies a certain...

Tools won’t seduce digital natives. Culture will.

Recruiting Digital Natives make companies ask lots of questions. Some of their concerns are not justfied, and we can also read many nonsenses. "They have...

Switching from work to partnership

Many people try to guess how enterprises will look like in the future. I'm afraid no one can answer thins question. In the other...

Management 2.0 is emerging. But what about managers 2.0 ?

This topic was was my baseline at the beginning of this blog but I deserted it for a simple reason : I wrote a...

What is a knowledgeworker 2.0 ?

I think there's a kind of poeople which counts, today, much more than digital natives because they are already within the organization and sometimes...

From repetition to differenciation

Companies find hard to adopt the "2.0" attitude, just because it targets an unexploited field of the organization. Since novelty applies to an...

Are you smarter than a ten years old kid ?

This is the proof inspiration can be find in a stupid TV show...I think you may have the same show abroad...whatever the name is....

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